The Moxxi Marketing Blog

Should Your Company Be Advertising on TikTok?

Should Your Company Be Advertising on TikTok?

TikTok has fast become one of the most used social media platforms in the world. The video-sharing site reportedly has more than one billion users, with daily usage ranging from 400 million to 800 million (depending upon who’s counting). This is pretty impressive, especially when you consider that the TikTok platform and app have only been around for a little over two years. This also begs the question as to whether those engaged with social media marketing should consider advertising on TikTok? Given that advertising on the site has only been available since April 2019, the answer may not be clear cut, but it’s certainly worth some initial research.   

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New GMB Features Help Businesses Manage COVID-19 Response

New GMB Features Help Businesses Manage COVID-19 Response

Given that Google My Business (GMB) tends to add new features or revise existing ones frequently, it’s not surprising to find that many businesses may not yet be taking advantage of all the latest GMB features. And with the COVID-19 pandemic’s impact on business operations, this is more true now than ever. However, if your business uses GMB as part of its online marketing strategy you should review the latest GMB feature options, as they can help your business inform customers about its COVID-19 response.

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