Medical Marketing Packages
with Moxxi

Overview of our Online Marketing Services

Website Design and Development

If you sign up for an online marketing package with Moxxi Marketing, we will provide you with a completely redesigned and optimized website free of charge, making this an incredibly valuable option! This requires a minimum 12 month online marketing contract.

Package includes:

• Brand new, completely redesigned high-end website for your medical practice. Includes:
  • Dynamic, artistic website design
  • Optimized page speed
  • Mobile-responsive design/optimization for Google’s mobile-first indexing
  • SEO Best Practices built into site’s framework (optimized meta descriptions, heading tags, alt text, page titles)
• All Existing Pages on your practice’s site rebuilt as part of online marketing package, with additional requested and recommend pages charted out to be developed over time at no additional cost to client.

Website SEO

Using a synergistic combination of competitive keyword research, engaging keyword-rich writing, and technical SEO coding, we work with Google’s ever-changing algorithm to get our clients ranking higher in search engine results pages for the search terms that their clients are using every day!

Package includes:

• Technical SEO (schema and structured data, page speed optimization)
• Rich Snippet coding and keyword content optimization
• Landing page designation, design, optimization, and content generation to coincide with marketing strategy

Website Hosting

By providing web hosting alongside our website development and SEO services, we are able to ensure consistent quality and reliability from the deepest server level all the way to what appears on your screen! We provide a beautiful design and a great user experience, and ensure that there isn’t a technical mess going on just below the surface.

Package includes:

• Reliable web hosting, server security, periodic updates, glitch repair, uptime monitoring, monthly backups

Local SEO and Referral Marketing

Your website is the cornerstone of your online presence, but other third party listings play an enormous supporting role in everything from branding and reputation management to directly affecting your page rank and search engine visibility. The more optimized your presence is across general listing sites (Yelp, Bing, Google My Business) as well as industry-specific ones (Realself, RateMDs, Healthgrades), the more reputable and trustworthy your business will look to users and search engines alike!

Package includes:

• Backlinking audit and research to optimize and build domain authority
• Google My Business and Google Maps listing management including posts, services and reviews
• Listing Management distributes accurate information for your business across several search engine web directories
• Quarterly review of third-party websites, such as, RealSelf, RateMDs, and Healthgrades
• Quarterly reporting with a focus on search engine trends for your company’s marketing strategy

Social Media Marketing

Your business’s presence and activity on social media has a twofold benefit: it spreads brand awareness and provides a platform to build up and interact with your local audience, and it also builds up your reputation with search engines through consistent quality links back to your website.

Package includes:

• Consistent, quality posts to Facebook, Twitter, LinkedIn, Instagram, and Google My Business.
• Complete profile optimization (Profile imagery, descriptions, services, features)
• Sharing of vendor specials, offers, events, and promotions

Paid Search Engine Advertising

An expertly managed Google Ads or other Pay Per Click advertising strategy makes a huge difference in any online marketing plan by consistently bringing more potential clients to your website. A variety of strategies are available including local-centric advertising, display advertising, call ads, and remarketing just to name a few.

Package includes:

• Expert Google Ads and Bing PPC campaign management
• Keyword-optimized ad creative content production
• Display ad graphic design (if applicable in strategy)
• Advertising budget is supplied directly by client and managed by Moxxi Marketing (this allows client to clearly see what is being spent on ads directly and what is being spent on management)

Blog Writing

Monthly blog posts provide a steady stream of valuable new content to your website. Educational and engaging posts can consistently bring users back to your website for more, and consistent posting has an incredible SEO benefit by showing search engines that your website’s content is fresh, relevant, and up to date.

Package includes:

• One monthly blog post with topics to be coordinated with keyword research and search trends

Email Marketing

Email marketing is a great way to keep in touch with your existing audience to inform them about events, encourage them to take advantage of specials, ask for reviews, and more. Keeping your brand in your clients’ heads is an important aspect of any online marketing strategy and email marketing is an effective way to do it!

Package includes:

• At least one custom designed email blast composed and sent to your audience per month. Additional blasts can be worked into a package at need.

Video Production

Over the past few years, video has grown from a highly effective marketing tool to an essential one. Our video production team produces a combination of high end in-person videos shot on your location and graphically-driven informative and promotional videos to catch the attention of your audience and keep them engaged.

Package includes:

• A customized number of in-person and graphically-created videos, produced, optimized, and published across your online presence.
• Complimentary staff head shots and facility imagery produced and delivered after any in-person video shoot.

If you have any questions or would like to discuss an online marketing package for your business, please call Moxxi Marketing at 239.330.6236, or email austin@moxximarketing.com.